Engagement
Fine Gardening readers dig deeply into each issue
- 74% subscribe because they want to become a better gardener
- 89% say that others ask them which products to buy
- 91% consider our advertisers to be a useful source of purchase information
- 89% have acted as a result of an ad in Fine Gardening; of those, 78% have made a purchase
- 59% ask for a specific product they see it advertised in Fine Gardening
Source: Fine Gardening Harvey Subscriber Study, 2010